Product Page Design - Emily Backes | Product Designer

Type: E-Commerce

Experiment: UX / Color Contrast

Stack: Figma, HTML, CSS & JavaScript

Whatever happened to the simple buying process? The up-sell has taken oven functional design in most e-commerce websites, it seems.
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This UI experiment is heavily inspired by Bite Toothpaste Bits & Huppy, as I re-imagined the product details page without all the fluff.

Toothy Tablets

Go zero waste with your tooth care regimen

Our best-selling toothpaste alternative, made without harsh chemicals, plastics or fluoride.

Choose a flavor

Choose amount of tabs

200 Tabs

400 Tabs

800 Tabs

Purchasing options

$37.50

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Get tabs once a quarter

25% SAVINGS

$50.00

Buy One Time

Get tabs when you're ready

Add to bag | $37

The Toothy Promise

50,000+

Plastic Tubes Saved From Landfills

100%

Vegan & Gluten Free Product

Certified

Cruelty Free Product, never tested on animals

Trust the wisdom (teeth) of our customers!

4.9

2,500 ratings

400 Reviews

5

4

3

2

1

“My Kids love the taste”

My kids actually look forward to brushing their teeth twice a day! They love the Strawberry flavor.

Ellie C.

“Happy trip to the Dentist”

I continue to get a clean bill of health from my dentist after 3 years of using Toothy Tabs.

Beth G.

“Eliminating Plastic!”

I feel much better knowing Im not contributing to trash

Gary F.